European Record: German Consumers Consume

‘ Climate seeks protection supports the largest Carrotmob with energy consultants / in Hamburg, Munich, Passau, and Luneburg actions take place at the same time next Thursday, October 21, 2010 is the climate protection directly into the hands of consumers. Each so-called car red mobs will be held in Hamburg, Munich, Passau, Luneburg. A Carrotmob is the opposite of a boycott: here people gather together to consume in a particular business. For this, the operator undertakes to invest a certain percentage of the turnover in the climate-friendly restructuring of its business. “The money will be invested also makes sense, and by the power of the consumer in the future a maximum CO2 emissions can be avoided, professional help is needed: the campaign promoted by the Ministry for environment climate seeks protection” (www.klima-sucht-schutz.de) the Carrotmobber supported in all four cities with each an energy consultant. They have already examined the potential savings in stores Depending on Thursday and more is consumed, the more the proposed measures can be implemented at the end. The Carrotmob day organized by the student network sneep provides a Europe-wide first: never before such an action in so many places took place at the same time.

The message of the car red mob is easy: targeted consumer makes all the difference. It is important that the successes are concretely measurable, just so is clear, how important the commitment of the individual is. “, Steffi sour Ballesteros, project manager of the campaign says climate seeks protection”. Our energy consultants, calculate how much CO2 can be avoided by replacing an old appliance, use of energy-efficient lighting or other energy-saving measures.” The stores participating in the individual Hamburg: EDEKA, corner Easter/Heuss road, from 8-8: 00; 15 percent of the daily turnover are invested in energy-efficient conversion. Special action at 18:30. Munich: country man ‘ s organic market (Barer Strasse 54-56), 6 pm 8 pm; 50 percent of generated revenue are in the energy-efficient remodeling invested; Framework programme: organic champagne reception and live music by Sharyhan.