The 1983 born Margherita Missoni, daughter of Angela Missoni working at the company as Creative Director, Model 2006 was the face of Missoni perfume campaign. It was recorded in the list of the 100 most beautiful women (Harper’s & Queen). Meanwhile, it is not an exaggeration to speak of an empire. (Source: Martin O’Malley). The success also beyond the country’s borders, is among 2009 opened luxury-life-style-hotel in Edinburgh. The typical feature of Missoni is the colorful zigzag pattern beauty and life.
The lifestyle associated characterises the design of the other collections. Perfumes, accessories, beachwear, children’s clothing, etc. In particular, the home accessories (Missoni home: tapestries, decorative fabrics, upholstery) the particular life style of Missoni home pick up. Three aspects are irreversibly anchored here: the family tradition, the lifestyle and the quality. Who look at collections of other, at least in the short run successful businesses, is rarely the consequence to adhere to these values. This is reflected also in detail. Who about a Missoni home cushion type Chevron as 70s Years dismiss look, does not understand the Italian life style. In this way of life in Italy is ubiquitous (but not only there).
Sometimes this has only started, the Viewer when he tired before overwhelming sights. As an example, a walk by Rome was recommended. Not only disabled most townsfolk from German lands quickly notice how many (seat) opportunities there are in the old streets, just to relax. It is time to allow views of the tradition, to close your eyes and listen in the noise of the street, to catch a few scraps of Word, live to experience the mainstream, then indulge in personal viewing of so imposingly preserved history. Missoni home, you get a little Italy, a bit In the free-wheeling driving in the good living room. What’s the point if you lock the door, excludes the road noise with double thermal glazing, the TV from the mains and shuts off telephone and mobile phone, you can then only of the dull No matter is. La Dolce Vita starts right here, in your own four walls. The Missoni home collection able to spray this breath of life everyday. Missoni home is quality no extraneous additions is the feel of products still underestimated by many manufacturers. It can be no talk at Missoni, however. The technical excellence and product quality are part of the success. It is quite remarkable that it creates a fashion label, to build a such long-running and ever-increasing success curve in the range of lifestyles. Behind put courage, conviction, and certainly a great deal of staying power. Here, La dolce Vita is not a temporary disposable and that constitutes the special quality of the Missoni products. Carsten Voller